Ensuring success for
specialty & biotech products
Planning to launch a specialty product in 2025/26? Trust the team that specializes in Specialty. Learn more about D2's expert team & how to develop a successful launch strategy in a shifting market.
Our 6-Step Approach
Our Strategy For Achieving Specialty Launch Excellence
Step 1: Understanding Your Product
Our team begins by gaining a comprehensive understanding of your product, your current patient services model, and the market's capacity to meet those needs. Our inside knowledge of services and pricing models is the key to understanding and creating the right specialty model.
STEP 2: Rigorous RFI/RFP Processes
Once we have an understanding of your product, we implement a strict and monitored Request for Information (RFI) and Request for Proposal (RFP) process; both have proven successful for hundreds of products.
Step 3: Validate Distribution Needs
After rigorous RFI/RFP work we ensure an efficient distribution by validating needs from the point of packaging all the way to the patient level. Our team will assess and provide insights into current distribution costs including 3PL, freight, distributor, specialty distributor, specialty pharmacy, retailers and other mandated fees.
Step 4: Analyzing Contracting Types
Our team will gain a thorough understanding of contracting types and structures across all channel participants in order to optimize contractual agreements.
Step 5: Develop a Customized Project Plan
With all distribution needs lined up, together we will create a detailed project/work plan outlining all necessary activities, contracts, relationships, etc., crucial for the successful launch of your product.
Step 6: Launch!
By leveraging a disciplined and proven process, your product is successfully launched! Our D2 Partner Promise will still stand - ready to celebrate and walk alongside you in the next venture.
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Patient Engagement Technology
Control & Monitor Patient Onboarding
D2's UltraTouch® Engage technology offers manufacturers the opportunity to automate and standardize patient onboarding. This novel technology not only accelerates patient onboarding but enables service providers to capture more patients and keep them on therapy longer.
